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Bridgestone

Bridgestone targets Formula 1 return with new motorsport leadership
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Bridgestone targets Formula 1 return with new motorsport leadership

Bridgestone is preparing a bid to return to Formula 1 as a tyre supplier by appointing former McLaren engineer Hiroshi Imai to lead its restructured motorsport division. The Japanese manufacturer aims to challenge Pirelli's exclusivity ahead of the 2029 tender period.

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